In the midsummer of July, the sun is scorching, yet the production workshop of Shandong Fengxiangyuan Food Co., Ltd. presents an even more intense scene of activity. With automated production lines operating at high speed, bags of finely packaged sesame powder for children’s complementary food continuously roll off the assembly line. After quality inspection and packaging, the products are ready to be shipped overseas. Currently, this “national champion product,” known in the industry as a nutritional “black gold” supplement, is experiencing a peak period of export orders. The production lines are running at full capacity to ensure a stable supply for global markets.
It is reported that Shandong Fengxiangyuan Food Co., Ltd. is a provincial-level key agricultural industrialization enterprise integrating green sesame cultivation, processing, research and development, and sales. Its products are exported to more than 50 countries and regions, including the European Union, South Korea, and Japan. The company’s children’s complementary sesame powder project was specially developed by the Agricultural Products Research Institute of the Shandong Academy of Agricultural Sciences and is a nutritional supplement product designed specifically for children. In 2025, the company’s production capacity of children’s complementary sesame powder reached 500 tons, accounting for 67% of the national market share. The product ranked first in China in terms of market share, generating annual foreign exchange earnings of RMB 50 million through exports.
